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Facebook & Instagram for Business

A complete guide to Facebook and Instagram for Business including best practice and advertising

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About this Course


Facebook and Instagram for Business is your ultimate guide to two of the world's largest social media platforms. They both offer a huge amount of features that can benefit business, from live video tools, to reviews and event listings.


The course takes you through the key features of Facebook and Instagram and offers best practice guidance on how you can use them to elevate your brand and connect with your desired audiences.


We also cover Facebook and Instagram Advertising giving a full overview and demonstration of how to setup advertising on Facebook and Instagram, through boosted posts and within Facebook Advertising Manager.


This course is ideal for business owners, marketers, and social media managers.


Learn How To:
  • Optimise your Instagram and Facebook presences
  • Create eye-catching photo and video content
  • Direct more traffic to your website
  • Up your Stories game
  • Discover and use #hashtags, and why they work
  • Use Facebook Reviews and Events
  • Use Boosted and Promoted Posts
  • Use Facebook Advertising Manager for Facebook and Instagram advertising
  • Measure your success


We also have an exclusive Facebook Group where you can ask us any questions about the course content and how it might relate to achieving your marketing goals.


Your Instructor


Alison Battisby
Alison Battisby

Alison Battisby is an international social media consultant, with over a decade of experience. Alison has been involved in some groundbreaking social media projects for global brands including; Tesco, BBC, John Lewis, Estée Lauder and Pringles as well as a range of UK start-ups and growing enterprises. Alison is an accredited Facebook trainer and works with them to teach marketing professionals the latest best practice.


Course Curriculum



Frequently Asked Questions


When does the course start and finish?
The course starts now and will be live for at least the next 12 months! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.
Will the course be updated?
Yes, we will be updating the course regularly in line with new social media changes. For more immediate updates, join our Facebook Group where we make up to date product and feature announcements (https://www.facebook.com/groups/AvocadoSocialMedia/).