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Facebook & Instagram for Business
Facebook for Business
Introduction to Facebook for Business (2:37)
1. The Facebook Algorithm (5:14)
2. Branding Your Page (5:05)
3. Best Practice Posting (4:56)
4. Video on Facebook (6:35)
5. Live Video (4:01)
6. Engagement (2:07)
7. Facebook Events (2:58)
8. Facebook Messenger (4:16)
9. Facebook Reviews (1:42)
10. Facebook Stories (2:51)
11. Facebook Groups (3:19)
12. Boosted Posts (5:28)
13. Facebook Insights (3:21)
Instagram for Business
Introduction to Instagram (2:36)
1. The Instagram Algorithm (2:51)
2. Branding Your Instagram Profile (5:10)
3. User Generated Content (6:15)
4. Best Practice Posting (6:15)
5. Grid Curation (7:12)
6. Hashtags (10:25)
7. Scheduling Your Posts (4:40)
8. Video on Instagram (6:47)
9. Instagram Stories (16:28)
10. IGTV (4:17)
11. Instagram Live (11:09)
12. Engagement (6:02)
13. Promoted Posts (8:38)
14. Instagram Insights (7:57)
Social Media Advertising
Introduction to Social Media Advertising (1:30)
1. Why Use Social Media Advertising? (4:28)
2. Where Can You Advertise? (3:32)
3. Your Social Media Advertising Strategy (5:13)
4. The Structure of a Campaign (2:55)
5. Set Up For Success (4:11)
6. Targeting Key Audiences (9:18)
7. Building a Campaign (4:20)
8. Budget and Schedule (4:31)
9. Designing Ads That Convert (9:23)
10. Measure Your Success (2:20)
11. Optimise Your Ads (4:27)
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Introduction to Facebook for Business
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